For over 185 years, Tiffany & Co. has shared a rich, enduring relationship with Japan—now entering a new chapter with the opening of its flagship store in Ginza, Tokyo. This digital campaign was created to celebrate that legacy, spotlight the craftsmanship behind the store’s design, and showcase the stunning jewelry and art collections within. The campaign was designed to run across all social channels, spanning both organic and paid media. I collaborated with my creative director and team to design graphics and retouch imagery for social posts, art directed the visual rollouts, and worked on the campaign film.